Woodcrafters needed something to leave behind with potential customers that had more information about their cabinet and countertop installation company. The design had to be consistent with their existing marketing materials and target two types of customers. The main message was directed at remodeling home owners but the design also had to appeal to builders.
Woodcrafters [...]
Filed under: Brochure Design, Print Design on January 16th, 2009 | No Comments »
THE PROBLEM PHOTO:
ALL of us have seen this photo that is low resolution, highly compressed under exposed with the house on the hill looking like it is a pyramid because the photo was taken with the wrong settings and at a bad angle! I am here to give you some tips on creating photos that [...]
Filed under: Graphic Design Articles, Photography, Small Business Marketing on January 6th, 2009 | 1 Comment »
Recently I have been working with Rosewood Communities to create the marketing materials for their new development Bluestone Cottages. The Materials include Custom presentation folder and 11 pages of house plans, price sheets and features list. Below is a sample of the design we came up with.
The House plan renderings were done by Rusty Kinnenen. [...]
Filed under: Print Design on September 26th, 2008 | 1 Comment »
Cabinet and Tops came to me with a need for a new logo and complete revamp of their branding. Myself along with the owner Shawn have been working hard on getting advertisements, business cards and their website all looking consistent throughout their marketing materials.
Above is their new logo. They wanted something that reflected their service [...]
Filed under: Logo Design on September 26th, 2008 | No Comments »
The most popular printing method for small business marketing materials is offset lithography. This is a little guide to the process. It’s not suppose to make you an expert but it will help you understand the jargon of printers and graphic designers.
DESIGNING IT
You first have to start out with a design which is made in [...]
Filed under: Graphic Design Articles, Small Business Marketing on September 19th, 2008 | No Comments »
